Monday, 7 February 2011

Digipack Research 2

This is the album cover for Linkin Park's live digipack "Road to Revolution". 
The centre piece of the cover is the band's logo which immediately causes fans to connect it to the band, which is useful in attracting previous fans who will form a large proportion of the target audience for this product. This logo has been incorporated into what is an artistic design with revolutionary connotations. The lions especially are normally used in logos for large, powerful entities such as countries or alliances. This idea is however juxtaposed with the grungy, worn background which may be eluding to the fact that supposedly modern powerful parties, particularly those that run countries are working out outdated systems and ideologies, which links back to the idea of a revolution which is mentioned in the title.


This is the back cover, which continues the themes of the front cover while giving information about what tracks are on the digipack. It also contains all other relevant or required information such as a barcode and details on the DVD, such as the companies involved in helping to produce and distribute it.

Thursday, 3 February 2011

Digipack Research 1

Here I have looked at examples of pre-existing digipacks of a similar genre to the style of music we are creating ours for.

This is an example of a digipack cover, taken from "Bullet in a Bible" which is a CD/DVD of Green Day's live performance in Milton Keynes. 

The main features of this cover lend themselves very well to the anti-political standpoint of the band, resembling governmental propaganda with a revolutionary twist, which is somewhat ironic considering that the band represent left wing ideologies but does hold true to their revolutionary attitude and lyrics. 
The stance of the vocalist on the cover mimics that of a political leader rallying followers to his cause, with the digipack title and band name following the direction of his hand, as if they themselves are being portrayed as a political statement. The angle at which the photograph has been taken (low angle) presents the vocalist as being in a position of power in front of the mass crowd he has drawn, which further backs up the idea of this as a political message as much as it is a musical DVD. Furthermore the colours used for this cover present it as an almost propaganda like image, with the contrast black and red which contains subtly the band's tour logo. This colour scheme also presents an element of juxtaposition with the text, making it stand out so it may be seen clearly, allowing it to be seen as obvious message to viewers.
This cover also contains the standard parental advisory and DVD logos that we will also need to include in our design.

This is the back cover of the above mentioned digipack. It maintains the cover scheme of the cover intermingled with screen shots from the DVD itself as well as a full track listing and other relevant information such as logos for companies involved in its production and distribution and also a bar code. These are features we may need to consider when creating our own digipack. The angle at which the stills cut the image make it seem interesting and allow for the bottom image to show the vastness of the crowd gathered; emphasising the size of the bands fan base and their influence in the world of music. The text used for the track listing is once again white, allowing for it to be noticed and read clearly against the red background, with less important information displayed in black.